New Jersey Becomes First State To Surpass $1 Billion in Sports Bets In A Single Month

By in Industry on
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  • New Jersey becomes the first state to take more than $1 billion worth of sports bets in a single month
  • $1.01 billion in bets breaks New Jersey’s old national record of $996 million set in December 2020
  • New Jersey’s sports betting revenue spiked 40 percent over September of last year

Nevada has been America’s sports betting hub for decades, but the Silver State finally has some legitimate competition. In September, New Jersey became the first state in the US to take more than $1 billion in sports bets in a single month.

On Monday, the New Jersey Division of Gaming Enforcement revealed that Atlantic City’s nine casinos and the state’s three race tracks that allow for sports bets took in $1.01 billion in wagers last month. The state generated $82 million in sports betting handle, with the Meadowlands Racetrack in East Rutherford accounting for about half of that amount.

Casey Clark, the senior VP of the American Gaming Association, certainly isn’t surprised that New Jersey has quickly become a haven for sports betting. Clark told NJ.com, “New Jersey has always been a strong gaming market. Crossing the $1 billion handle mark in September is an impressive indicator of the appetite of New Jerseyans and Americans across the country who have embraced legal, regulated sports betting.”

Football Season Is Big Business for Sports Betting

The timing of the surge is hardly a coincidence. The NFL season got underway in September, while the college football season started just a couple of weeks prior. Football is easily the most popular sport on which to bet for Americans, and the year-over-year numbers are staggering. New Jersey’s gambling industry as a whole – which includes casinos and sports betting – generated $453.5 million in revenue in September alone. That was a 40 percent revenue spike over September of 2020.

New Jersey has quickly become an industry leader since spearheading the pro-sports betting movement. It was the Garden State that initially filed the lawsuit that ultimately led to the US Supreme Court’s decision to strike down the Professional and Amateur Sports Protection Act (PASPA) in May of 2018. That officially cleared the way for states to decide on an individual basis whether or not to allow for legalized sports betting.

After the SCOTUS ruling, New Jersey became the first state outside of Nevada to open a regulated sports betting industry of its own. Since then, over half of the other 50 states in the US have voted to launch their own legal sports betting operations.

Since the beginning of 2021, New Jersey sportsbooks have taken over $7 billion worth of bets. The state has consistently ranked among the industry leaders in the US. In September, the state broke its own national record for most money wagered on sports in a single month. The $1,01 billion generated last month topped the old record of $996 million, which was set by New Jersey in December of last year.

Casino Industry Booming, Too

While sports betting is the headliner, the state’s casino industry is also doing well. New Jersey casinos generated $248.5 million in in-person revenue, which is a jump of about 30 percent over last September’s total. Internet gambling rose by 40 percent up to about $122 million.

The Borgata, which consistently ranks as Atlantic City’s best-performing casino, won over $111 million in September, which is a leap of about 75 percent over September of 2020. The Hard Rock Casino, meanwhile, ranked a distant second with $48.6 million in winnings. Still, that was a spike of 36 percent over last September’s winnings.

Tropicana finished third with $34.8 million in winnings, followed by the Ocean Casino ($32.1 million), Harrah’s ($27.8 million), Caesars ($21.6 million), Resorts ($17.7 million), Bally’s ($14.5 million), and the Golden Nugget ($13.1 million).

Taylor Smith

Taylor Smith has been a staff writer with GamblingSites.org since early 2017. Taylor is primarily a sports writer, though he will occasionally dabble in other things like politics and entertainment betting. His primary specialties are writing about the NBA, Major League Baseball, NFL and domestic and international soccer. Fringe sports like golf and horse racing aren’t exactly his cup of tea, bu ...

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