Endemol Games was founded in 1994 by Joop van den Ende and John de Mol. Perceptive readers will notice that name "Endemol" combines the two founders' surnames. The company specializes in cross platform entertainment, gambling, and gaming programming serving more than 30 countries worldwide. One country that does not seem high on their list of places to serve is the United States. Endemol's biggest markets include the UK, Spain, Greece, Italy, Canada, Sweden, and Bulgaria.
For years, Endemol has produced, developed, and crafted interactive attractions such as slot machines, web-based gaming applications, game shows, reality TV, kid programming, entertainment, comedy, drama, and digital media genres. The company has sold different media platforms in various countries like: Big Brother (40+ countries), Wipeout (30 countries), The Money Drop (approximately 50 countries), Fear Factor (sold in 30 countries), and ever popular Deal or No Deal (around 75 countries).
The Evolution of Endemol Games
In 2000, Endemol Games was sold to a Spanish Telecom/media corporation Telefonica, for €5.5 billion. Then in 2005, 25% of Endemol was released to the public's eye. Two years later, May 14, 2007, 75% of Endemol shares were bought by the consortium, Edam Acquisition, a company controlled by Silvio Berlusconi's family. As of August 6, 2007, the consortium announced it owns 99.54% of Endemol and planned to buy out the remaining shares.
In December of 2013, Endemol Gaming established itself as a shareholder in Israel's Channel 2 franchisee, Reshet. Soon after, Endemol acquired 100% of Reshet and become Endemol Israel.
After a series of business investments and company mergers, Endemol finally adopted the name "Endemol Shine Group" – a 50:50 joint venture (worth $674 million) between 21st Century Fox and Apollo Global Management. Under this new business structure, EG has gained more notoriety than ever before, causing a shift in their global agenda.
Now Endemol's focus leans towards game development, land based gaming, consumer facing, lotteries, mobile platform, and social media.
Endemol Games Partners
The list of companies featured on the "partners" page of the Endemol Games reads like a who's who of the online casino gambling industry. Some of the companies on that list include the following:Atronic Gaming
A slot machine designer that operates largely out of Europe. They produce over 200 different slot machine titles.Boss Media
This is one of the oldest names in software providers for online casinos, but they re-branded recently as GTECH Gaming.Gamesys
Another slot machine design and manufacturing company that caters to casinos and gambling companies in England.Betfred
This is one of the oldest bookmakers in the United Kingdom, having been in business since 1967. They now have a large online presence.Betfair
They don't even call themselves a casino or sportsbook. They're a betting exchange that have been in business since 1999. They, too, are primarily doing business in the United Kingdom.Bet365
They are possibly one of the largest online gambling companies in the world, with over 19 million customers in over 200 different countries. The company is headquartered in—you guessed it—the United Kingdom.
Popular Endemol Slot Games
For the last half decade, Endemol Games has been generating high quality gambling products such as the following:
Below we'll take a look at some of the more popular properties produced by Endemol Gaming.Big Brother Slots
Big Brother is one of the most popular and ground-breaking reality TV shows in history, but it doesn't seem like the most obvious choice for a property to license for a slot machine game. The show consists of 10 contestants who become roommates. Over time, the contestants vote to remove the other housemates.
Big Brother slots has game mechanics that mimic the theme of the show. It's a 5 reel slots game with a 3 tier progressive jackpot structure. The game has 25 pay lines and 2 bonus games. You can also find the game available in a non-progressive version. Big Brother slots is available in multiple denominations, from a penny per line per spin up to $5 per line per spin.
The reel symbols include icons like newspaper headlines, cameras, hot tubs, diary room, and of course, a couple having a disagreement.Catch Phrase Slots
Catch Phrase was a popular game show that aired in the 1980s. At one time, over 8 million viewers tuned in for every episode. The game has 5 reels, 20 paylines, and 3 bonus games. The actual host of the show has been replaced with a cartoon character/icon—maybe they couldn't get the rights to the host's likeness?
At any rate, it's a fun game, especially for fans of vintage television game shows.Come on England! Slots
Come on England! Slots have 5 reels and 20 paylines. You can win up to 10 free spins at a time, and the game does feature stacked wilds. The game is available online at a couple of different casinos. The game's theme relates to football as it's played in England. (Americans call that soccer.)Deal or No Deal Slots
Deal or No Deal might have been the most popular game show in the world for a time. Like many popular shows in the United States, it originated in England. The slot machine game from Endemol Games isn't actually a single game at all—it's a series of electronic games featuring the Deal or No Deal branding. These games include the following:
If you didn't know any better, you might think that Hulkamania slots have something to do with Marvel's character The Incredible Hulk. But it's easy to forget that there's another Hulk out there—Hulk Hogan. And that's who this slot machine features.
The game has 5 reels, 20 paylines, and a maximum jackpot of 1000 coins. The RTP for this game is 94.03%, which isn't the best we've ever heard of, but it's not bad, either. You can win free spins, too.UFC Slots
A few years ago, the UFC was a new and shiny thing, but now it's well known as the largest and most famous mixed martial arts organization in the world. They put on at least a couple of fights every month throughout the world, and they're insanely popular.
The UFC slot machine game features expanding wilds, 2 bonus features, and actual footage from UFC fights. UFC stands for "Ultimate Fighting Championship".
Endemol Games is an interesting provider of slots games that focuses largely on the UK market but also has a foothold in multiple other countries. They do not seem to have a large interest in the United States market. Many of their games are based on licensed properties, especially game shows like Deal or No Deal or Catch Phrase. Others are based on fighters from the UFC or wrestlers like Hulk Hogan (Hulkamania).
They provide slots games for both brick and mortar casinos and online casinos, and they work with some of the biggest names in online gambling, especially sports books. Many of the bigger name sports books based in the United Kingdom feature their games.